BusinessWire · Tuesday, Aug. 3, 2010
BACARDI Rum, the world's favorite and best-selling premium rum,
celebrates the 110th anniversary of the creation of the Original Cuba
Libre. With its refreshing combination of BACARDI Rum and the American
classic Coca-Cola™ and rich historical ties to Cuba, this legendary
drink has withstood the test of time and continues to be enjoyed by
millions of consumers internationally.
The origins of the Original Cuba Libre trace back to Cuba's War for
Independence in 1898, when Colonel Theodore Roosevelt and his regiment,
known as the Rough Riders, along with large droves of Americans arrived
in Cuba. American troops introduced Coca-Cola™ to Cuba, and it soon
became a popular choice for Cubans and Americans alike.
In August 1900, while celebrating victory at the American Bar in Havana,
Cuba, Captain Russell of the United States Army Signal Corps, ordered
his Cuban BACARDI Rum and Coke®, served with a wedge of fresh lime. This
new combination sparked interest from the soldiers around him and soon
the entire bar was drinking one. The Captain proposed a toast, "¡Por
Cuba libre!" in celebration of a free Cuba. The words Cuba Libre –
meaning Free Cuba – had a special political significance, and were
frequently used by Cubans and Americans alike. It seemed quite natural
that the American soldiers selected and applied this popular slogan to
this drink, which they considered indigenous to Cuba, consisting of
BACARDI Rum and Coca-Cola™. The name caught on quickly, and has remained
popular to this day.
"More than 80 billion BACARDI Cuba Libre cocktails have been served
since 1900, and close to 6,000,000 are consumed every day around the
world," said Eugenio Mendez, Global Category Director – Rums for
Bacardi. "The fact that the Cuba Libre cocktail continues to gain
popularity after more than 100 years speaks to the exceptional quality
and great taste BACARDI adds to this iconic drink."
Don Facundo Bacardí revolutionized the world of spirits when he created
BACARDI Rum, known for being an innovator. As the ultimate mixing
spirit, BACARDI Rum went on to become the original rum used to create
legendary cocktails like the Mojito, the Daiquirí, and the Piña Colada.
For nearly 150 years, through eight generations of Don Facundo's
descendants, Bacardi has focused on quality, taste and excellence.
Original Cuba Libre
2 parts BACARDI Rum
4 parts Coca-Cola™
2 lime wedges
Ice cubes
Fill a highball glass with cubed ice. Squeeze and drop a fresh lime
wedge into the glass. Pour in BACARDI Rum and top with chilled
Coca-Cola™, ideally bottled. Stir gently.
Original BACARDI Mojito
2 parts BACARDI Rum
½ fresh lime
12 mint leaves
2 heaped tsp. fine white sugar
Splash club soda
Cut the lime in wedges and place in a large highball glass. Add the
sugar and muddle to release the lime juice. Add the mint leaves and
muddle lightly again to release and combine the flavors. Top up with
crushed ice. Pour BACARDI Rum. Swizzle well with a bar spoon to dissolve
the sugar. Top up with more crushed ice. Add soda water. Stir well again
to combine all the ingredients and garnish with a fresh mint sprig.
BACARDI Hand-Shaken Daiquirí
2 parts BACARDI Rum
1 part fresh lime juice
2 heaped tsp. fine white sugar
Put all ingredients in a cocktail shaker and stir until the sugar
dissolves. Fill shaker with ½ cubed ice and ½ crushed ice and shake
vigorously until chilled. Double strain into a chilled or frozen glass.
BACARDI Piña Colada
2 parts BACARDI Rum
1 ½ parts fresh coconut water blended with some of the flesh
1 part pineapple juice
3-4 chunks fresh pineapple
3 tsp. fine white sugar
Combine all ingredients in a blender with ½ cup of crushed ice. Blend
until smooth. Can be shaken and strained if a blender is unavailable or
a less "smoothie-like" texture is preferred.
For additional recipes, please visit www.bacardi.com.
About BACARDI Rum - BACARDI Rum tops more than 300 awards and is the
world's most awarded rum.
In 1862, in Santiago de Cuba, founder Don Facundo Bacardí Massó
revolutionized the spirits industry when he created the world's first
premium white rum – BACARDI. The unique taste of BACARDI Rum inspired
cocktail pioneers to invent some of the world's most famous drinks
including the Mojito, the Daiquirí and the Cuba Libre. Today, BACARDI
Rum is made in Puerto Rico and Mexico where it is crafted to ensure that
the taste remains the same today as it did when it was first blended in
1862."
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